This Cookie Policy explains how Weprod S.R.L. (“we”, “us”, or “our”) uses cookies and similar technologies when you visit or interact with bricolonex.com (the “Website”).
This Cookie Policy should be read together with our Privacy Policy.
We use cookies to ensure the proper functioning of our Website and e-commerce services and, subject to your consent where required, to analyze Website usage, measure advertising performance, and improve our marketing activities.
The Data Controller is:
Weprod S.R.L.
Via Ferrante Imparato, Edif. 3 – 190 Condom. Napoli Est
P3 Int. 301
80146 Naples (NA), Italy
VAT Number: IT10883491218
Email: info@bricolonex.com
Website: bricolonex.com
Cookies are small text files that websites may store on your device when you visit them.
Cookies and similar technologies may be used to:
Maintain Website sessions
Keep products in the shopping cart
Enable checkout
Remember user preferences
Protect the Website against fraud and abuse
Analyze Website traffic
Measure conversions
Evaluate marketing campaigns
Provide relevant advertising
Cookies may be temporary (“session cookies”) or remain on your device for a specified period (“persistent cookies”).
The Website may use the following categories of cookies.
These cookies are required for the Website and e-commerce functions to operate properly.
They may be used for:
Shopping cart functionality
Checkout
Order processing
Customer authentication
Website security
Session management
Fraud prevention
Cookie preference management
These cookies may operate without prior consent where permitted by applicable law because they are necessary to provide services requested by the user.
Functional cookies allow the Website to remember certain choices and preferences, such as:
Language preferences
Country or region
User interface settings
Customer preferences
Where these technologies are not strictly necessary, they may be activated only after consent.
Subject to your consent where required, we may use analytics technologies to understand how visitors interact with the Website.
The Website may use Google Analytics 4, which may collect information including:
Pages visited
Sessions
Traffic sources
Device and browser information
Approximate geographic information
Products viewed
Shopping activity
Checkout events
Purchases
Website interactions
This information helps us measure Website performance, understand customer behavior, and improve our services and e-commerce experience.
Subject to your consent, we may use advertising and marketing technologies, including Google Ads, to measure the effectiveness of our campaigns and promote our products.
These technologies may be used to:
Measure advertisement performance
Attribute purchases to advertising campaigns
Track conversion events
Measure return on advertising expenditure
Create advertising audiences
Support remarketing activities
Improve campaign performance
Information processed for these purposes may include Website interactions, campaign information, device information, cookie identifiers, products viewed, shopping cart activity, and purchase events.
Where consent has been provided, we may use conversion tracking technologies to understand whether users who interact with our advertisements later perform certain actions on the Website.
Conversion events may include:
Product views
Adding products to the cart
Starting checkout
Completing a purchase
Contacting us
This information helps us evaluate and improve the effectiveness of our marketing campaigns.
Subject to your consent, advertising technologies may be used for remarketing purposes.
Remarketing allows us to reach users who have previously interacted with our Website or products.
For example, advertisements may be shown to users who previously:
Visited the Website
Viewed a product
Added a product to the shopping cart
Started checkout
Interacted with our online store
Remarketing and profiling technologies requiring consent will not be activated unless the appropriate consent has been provided.
With your consent, we may measure events relating to the purchasing process, such as:
Product viewed
Product selected
Product added to cart
Cart viewed
Checkout started
Purchase completed
Refund processed
The information may include product identifiers, product categories, quantities, transaction values, currency, transaction identifiers, and campaign information.
This helps us understand how customers use our Website and improve our store and marketing activities.
When required by applicable law, non-essential cookies are not activated until you have expressed your preferences through our cookie consent system.
When visiting the Website, you may be given the option to:
Accept all optional cookies
Reject optional cookies
Customize your preferences
Rejecting optional cookies does not prevent you from accessing the Website or purchasing products.
Strictly necessary cookies may continue to operate because they are required for essential Website functionality.
The Website may use consent management technologies that communicate your privacy preferences to integrated analytics and advertising services.
Depending on the choices made through the cookie banner, technologies related to analytics, advertising storage, advertising data, and advertising personalization may adjust their behavior accordingly.
These mechanisms do not replace the consent banner and do not prevent you from accepting, rejecting, or changing your cookie preferences.
You may change or withdraw your consent at any time using the cookie settings available on the Website.
Your updated preferences will apply to future processing.
Withdrawal of consent does not affect the lawfulness of processing performed before consent was withdrawn.
Cookies may be:
Session cookies, which normally expire when you close your browser.
Persistent cookies, which remain stored for a predefined period or until manually deleted.
The exact duration depends on the type of cookie, its purpose, and the provider responsible for it.
Where available, the Website’s cookie preference interface may provide additional information about individual cookies and their duration.
The Website may use third-party providers for services such as:
Analytics
Advertising
Conversion measurement
Payment processing
Website hosting
Security
Customer support
E-commerce functionality
These providers may process certain information according to their respective privacy policies and applicable data protection laws.
Where third-party technologies are not strictly necessary, they are subject to the user’s consent where required.
Depending on the technology used, cookies may process information such as:
IP address
Cookie identifiers
Device identifiers
Browser information
Operating system
Approximate geographic information
Website interactions
Referral information
Campaign information
Purchase-related events
Session information
Additional information about how we process personal data is available in our Privacy Policy.
Some third-party service providers may process information outside the European Economic Area (“EEA”).
Where required, international transfers of personal data are carried out using appropriate safeguards under applicable data protection law, such as adequacy decisions, Standard Contractual Clauses, or other legally recognized transfer mechanisms.
You may also manage cookies directly through your browser settings.
Most browsers allow you to:
View cookies
Delete cookies
Block cookies
Restrict third-party cookies
Configure automatic deletion
Please note that disabling strictly necessary cookies may affect Website functionality, including shopping cart, account, checkout, or security features.
Strictly necessary technologies may be used where necessary to provide services expressly requested by the user or ensure the security and proper functioning of the Website.
Where required by law, analytics, marketing, advertising, remarketing, and profiling technologies are used on the basis of the user’s consent.
Consent may be withdrawn at any time.
Where information collected through cookies constitutes personal data, you may exercise the rights available under the GDPR, including:
Right of access
Right to rectification
Right to erasure
Right to restriction of processing
Right to object
Right to data portability
Right to withdraw consent
Right to lodge a complaint with the competent supervisory authority
Requests may be sent to:
We may update this Cookie Policy when necessary to reflect changes to:
Website functionality
Cookies and tracking technologies
Third-party services
Our business activities
Applicable legal requirements
The latest version will always be published on this page.
For questions about this Cookie Policy or the use of cookies on our Website, please contact:
Weprod S.R.L.
Via Ferrante Imparato, Edif. 3 – 190 Condom. Napoli Est
P3 Int. 301
80146 Naples (NA), Italy
VAT Number: IT10883491218
Email: info@bricolonex.com
Website: bricolonex.com